Program of Work

Marketing

International Awareness
Through the use of public relations, op-eds and bylined articles, the North Texas Commission will create top-of-mind awareness of the North Texas region within key international markets that align with direct air service from DFW International Airport and offer the most mutually beneficial trade opportunities such as Australia, Turkey and Mexico.

NTX Magazine
The magazine features information about the region’s key industries, facts and figures on doing business in North Texas and highlight what makes our region the fastest growing in the United States. NTX Magazine will be distributed to more than 20,000 site selection executives and business leaders across the globe.

Logistics Development and Marketing Committee
The NTC will focus on growing the logistics industry through updated collateral and additional marketing opportunities to promote North Texas as a logistics, supply chain and distribution hub.

North Texas Aviation Marketing Committee
This committee will market North Texas’ aviation community and airports, and advocate our region’s deep roots in the aviation and defense industry.

To The Point presented by Fidelity Investments
This spring luncheon series will present a topic of discussion in a focused forum with a call to action. The first program of our 2012 To the Point series will be the new Mayors of Dallas and Fort Worth sharing the stage in January.

Topic: North Texas Webinars
The role of this webinar series is to educate and communicate our region’s opportunities and challenges through a free monthly series led by regional thought leaders.

Advocacy

Regional Air Monitors
Per Legislation signed by Governor Perry, an additional 20 air monitors will be placed throughout the North Texas region utilizing existing TERP funds. These monitors will provide real-time, unbiased data on the region’s air quality.

Clean Air Texas
Beginning Oct. 1, 2011, the North Texas Clean Air Coalition and Texas Business for Clean Air will merge under the North Texas Commission Foundation to provide a stronger voice for voluntary, business-based clean air advocacy.

Long-range Water Planning
The NTC will hold a Water Summit Oct. 20, 2011, to bring businesses together with our water planning experts to discuss our long-range water supply planning. This is an issue that will have a real impact on our region’s growth.

Collaboration

Leadership North Texas
Since its inception, the program has created an additional 60 stewards for North Texas. Now in its third year, this highly-successful program might be the most instrumental way we can foster regional collaboration.

Welcome Home a Hero
Our region continues to come together every day to welcome troops through DFW International Airport arriving for rest and recuperation.

Member Engagement
We continue to look for ways to involve our members in initiatives that are vital to the region’s growth and vitality.