PURPOSE
Elevate the visibility, economic value, and legislative and community support for public education in Texas through data, storytelling, and coordinated advocacy.
Legislative & Policy Engagement
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Host policy roundtables with legislators, superintendents, business leaders, and workforce partners.
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Provide briefing packets with district-specific data showing the impact on the district. Data provided by various superintendents.
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Share findings with statewide partners to amplify the message.
State and Federal Engagement
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Create a Business Leader Toolkit with:
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Executive summary of findings and goals.
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Social media templates and talking points.
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Sample messaging supporting public education investment.
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Present findings at regional events as identified by the organization.
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Business Engagement
Community and Business Engagement
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Partner with Chambers, Economic Development Corporations, and civic groups to host education impact forums.
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Participate in appropriate events and community celebrations of education.
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Provide branded collateral such as brochures, infographics, and banners.
Multi-Channel Communications Campaign
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Social media: Branded campaign highlighting the 'Texas Public Education Advantage'.
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Earned Media: Op-Eds, Letters to the Editor, and feature stories.
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Events: Host launch events for the group and speak at regional conferences.
Contact tbea@ntc-dfw.org for any questions regarding this program.